Startups and companies set to ride the iPhone 14 wave

NEW DELHI: Apple’s much awaited iPhone 14 series is finally available in India today. And consumers are trying to find the best offers and deals in the market to get their hands on these exciting products leading to a slew of startups and companies jumping on the bandwagon to cash in on the craze.
Hubble Money, a Sequoia funded startup in the save-now-buy-later-space, for instance, has launched plans to offer the iPhone at the best prices in the domestic market.
“Credit card offers, BNPL products are accessible to a limited segment in India,” said Neeraj Tulsyan, co-founder at Hubble Money. “Majority of Indians are savers who don’t get any rewards, points or gifts for their good financial habits. We want to change this and make it rewarding for all to create their dream lifestyle while getting rewarded.”
With Hubble Money’s saving plans, users can get the iPhone 14 at Rs 72,636 which is Rs 7,263 less than the maximum retail price of Rs 79,900, higher than any discount currently available. Consumers can get the iPhone 14 through 3-month, 6-month, and 9-month saving plans. With each monthly deposit you make towards your iPhone 14, Hubble adds 10% cash rewards.
Similarly, consumer electronics retailers such Reliance Digital is offering a slew of offers in partnership with brands such as HDFC and Standard Chartered. Apple retailer Imagine, too, has started sending text messages to its consumer base with a list of cash back and exchange offers on the device.
Even food delivery giant Zomato joined the fray with the founder of its quick commerce grocery arm Albinder Dhindsa taking to Twitter, offering the iPhone 14 in minutes to Blinkit’s users. “We have partnered with UnicornAPR to bring Apple iPhone and accessories to Blinkit customers within minutes. Available in Delhi and Mumbai for now,” wrote Dhindsa.

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